NEYOBell  Lager  Uganda’s number one premium lager has today announced that it will be flying in Shaffer Chimer Smith widely known by his stage name “NE-YO” to headline their concert at Lugogo Cricket Oval, Kampala.

The concert slated for 30th October, 2015 will be a culmination of an under the crown  promotion that was also launched today.

Mrs. Grace Nshemeire Gwaku, the Marketing Director of Uganda Breweries Limited [UBL] speaking at a press conference held at Sheraton hotel Kampala said

“This concert is our way of continuously engaging  our consumers at their passion points.” Adding And because music is a strong touch point  for many Ugandan youth, we had to choose a contemporary artist that fits the bill.”

The concert will be unique in that no tickets will be sold and no entry  fees required. she added

“To attend the concert, what one has to do is simply buy a bottle of BELL LAGER, pop the crown and the send the unique code that you find under the crown to 8464. Send a maximum of ten codes to guarantee yourself a ticket to the Bell NE-YO concert,” Mrs  . Gwaku expounded as she concluded

The promotion and concert is however open to people who are over the age of 18


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